cotton swaddle blanket

Luxurious, organic & soothing

Swoop Sleep Essentials

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Swaddling, the ultimate calming tool, money back guaranteed.

Explore our Swoop Swaddles

Swaddling isn't just an ancient childcare practice, it's scientifically proven to calm a newborn's central nervous system and mimics the feeling of being in the womb. Our Swoop Swaddles offer escape-free comfort, made from luxuriously soft organic cotton with just the right amount of stretch to soothe and settle your baby. We guarantee, if wrapped correctly, your baby will experience longer, more consolidated sleep.

organic cotton swaddle

Breathable

Super-soft

Escape-free

Product Reviews

With the arrival of my first grandchild I set out to find a swaddle. With my three children I was a keen swaddler and wanted to pass the benefits on to my children. After 9 years, 7 grandchildren and numerous babies in my care as a Newborn care specialist Swoop baby appeared on my insta and with great delight ticks all the boxes for the perfect swaddle. The size, stretch, soft organic cotton and design have kept my babies I care for tight, comfortable and soothed throughout the night. I have been fortunate enough to have been using Swoop swaddles for the last few months.

I visit many homes of newborns and swoop has not only changed my life but also the lives of many families and newborns. The bassinet and cot sheets are an added extra allowing the babes to have the continued soft, breathable fabric and soothing cotton against their skin giving them the security and familiarity to take them right through to when they are toddlers. I believe this fabric will become there recognised soother or Snuggie as they develop.

Congratulations Swoop Baby well done.

–Jen

The softest, sweetest swaddles I have ever come across! I struggled to keep my bub swaddled a full night using regular cotton swaddles, he always managed to wriggle his arms out. But the soft stretch in the Swoop Swaddle made it easy to wrap him nice and snug, keeping his arms down all night and enabling him to sleep more soundly. The colours and heart designs are palate pleasers so these are now my go-to gifts for new mums.

–Lucy

As a first time mum, I wanted everything relating to my baby’s sleep to be PERFECT. Swaddles were a big part of the reason my daughter slept so well in her first 4 months. As she grew stronger, she started to break free of every single swaddle I purchased. Sarah was so generous to give us a couple of her Swoop Baby swaddles and it was our literal game changer! These are ESCAPE-proof swaddles, with the most soft, beautiful textured cotton. They accommodate your growing baby, with their liberal size! These swaddles were so easy to wrap my daughter into and she was sent into a state of instant calm when swaddled, sleeping through her 2-3 hour long naps and nighttime stretches without breaking free! These swaddles would make for the most perfect gift for a new mumma and dadda!

–Shilpika

The Swoop Baby swaddles were a game changer for my wriggly bub. The extra large size and bit of stretch meant I could swaddle him nice and tight and he wasn’t able to wriggle out. He was so snug! The fabric is so soft and beautiful too.

–Georgie

I have finally found a wrap that my baby stays snug in all night no little arms escaping this one!! Beautiful soft fabric, I chose the wrap based on the print but was so delighted that it actually held. Money well spent 💚

–Emma

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It’s time to bust a common myth: A later bedtime doesn’t mean a later wake-up unfortunately!

Research shows babies who go to bed earlier tend to sleep longer overnight. Why? Because overtiredness raises cortisol (the stress hormone), making it harder for them to settle, stay asleep, and resettle when they wake.

Sometimes, just an earlier bedtime can make all the difference. 💚

DM me if you would like me to provide an age appropriate routine for your little one x

#swoopbaby #sleepconditioning #babysleep #toddlersleep #bedtime #sleepsupport

Source J Sleep Res (2016) 25, 508-516
Wondering when (and how) to stop swaddling your bubba? We have had a few questions on this lately, you are not alone.

Once your baby can roll from back to front consistently, usually around 4–6 months, it’s time to transition for safety.

You can go cold turkey or take it slow. We’ve broken down both options above 💚

#swoopbaby #swaddles #swaddlingtransition #sleepingbag #healthysleephabits #babysleep
For every cuddle, every midnight wake, every moment of love, today we celebrate you.
Happy Mother’s Day 🤍
Before sleep support, little Coops was waking 4-8 times a night, needing a feed or a rock back to sleep. Day naps looked like a 40-minute rock-and-transfer mission and bedtime was a 1.5 hour wind-down.

Fast forward to now and this cheeky, well-rested little man is settling and resettling like a champion. He’s sleeping 6:30pm–6:30am consistently, loving his naps (parents often have to wake him!), and taking all the changes in his stride from teething to travel to rolling.

✨ Here’s what made all the difference:
• Following his ideal bedtime sweet spot
• Capping naps to keep sleep balanced across the day
• Calorie-loading with solids to support longer stretches overnight
• Moving to his cot in his own room, more space, less stimulation
• And most importantly… consistent settling with a method that worked for all

His wonderful parents believed in the plan, stayed consistent, and the results speak for themselves.

Sleep isn’t just about longer nights, it’s about calmer days, confident parents, and babies who are thriving.

#swoopbaby #babysleepconsultants #sleepconditioning #babysleep #healthysleephabits #sleepsuccess
For four days only, enjoy 20% off on our newborn nights, sleep conditioning services and baby sleep essentials designed to help mums feel more rested, more supported, and more like themselves again.

Because when mum sleeps, everything feels a little more manageable… and a lot more magical. ✨

🕊️ Offer ends midnight Sunday.
💛 One of only two sales we run all year. Because mums deserve to feel on top of the world.

#swoopbaby #mothersdaysale #sleepsupport #babysleep #newbornsleep #sleepconditioning #swaddles #babyessentials
You may have heard motion sleep (like car or pram naps) isn’t always ideal and that’s true. It often happens in lighter sleep stages, which means it’s not as restorative as deep, still sleep in a cot or bassinet.

But that doesn’t mean it’s not valuable.

Motion sleep taps into a baby’s vestibular system, the part of the brain that responds to movement and helps them feel calm and safe. It’s also why they’re rocked to sleep so easily in your arms or perhaps fall asleep as soon as the car starts moving.

So while it’s not a forever solution, motion naps can be a total game changer for breaking the overtired cycle, especially in babies who find it hard to settle on their own. 

A little sleep science, a little grace and a very content little man 😍🧸

#swoopbaby #babysleep #toddlersleep #motionsleep #naps #sleepscience
Meet Jen 🤍

One of the kind, calm, and very experienced hands behind our Newborn Nights team.
From reflux to rest, she’s helped countless families find their feet (and their sleep) in those early, hazy newborn days. Jen also brings extensive experience with twins, offering extra support when it’s needed most.

Swipe to read one mum’s beautiful words about what a night with Jen meant for her family ✨

If you’re in the thick of it right now, we’d love to help.

#swoopbaby #newbornnights #twins #nightnanny #newborncare #postpartumcare
For the one who gives her all... Give the gift of rest with a Swoop Baby Gift Card this Mother’s Day. 

Whether it’s a full night of care for baby, personalised sleep support, or simply the peace of knowing she’s supported, a gift card from Swoop Baby gives mum a chance to feel like herself again. ✨

Because when mum sleeps, everything feels a little more manageable and a lot more magical 🤍

#swoopbaby #babysleepconsultants #newborncare #babysleeptraining #mothersday #giftcards #newbornsleep #babysleep